Widyatama Pop Up Market 2024 is an event for 20 student tenants who have businesses in the early and growing stages. This event will be held on Saturday and Sunday, January 6-7, 2024, at Braga Citywalk, Bandung.
The event was enlivened by student activity units (UKM) who performed in turn, as well as the presentation of awards and scholarships to outstanding students.
With the holding of the Widyatama Pop Up Market, it is hoped that there will be an increase in the number of students running businesses, Strengthening entrepreneurship coaching in higher education institutions based on the development of innovative, impactful, and sustainable character, as well as strengthening the higher education entrepreneurship ecosystem by involving the community as a real market, and tenants will be further coached to participate in the Ministry of Education, Culture, Research, and Technology’s P2MW or Student Entrepreneurship Coaching Program.
